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February

Campaign Developer & Analyst

CUA - Brisbane City, QLD

Marketing
Source: uWorkin

Source: uWorkin

JOB DESCRIPTION

As an Adobe Campaign developer, you will join our expanding Member Experience practice. In the role you will:

  • Work with technical leads to design campaign solutions that optimally utilises Adobe tools and supports business stakeholders
  • Collaborate with Creative, Content, Marketing, and Brand teams to create and automate digital campaigns and customer journeys
  • Develop and track metrics for campaign effectiveness, including reporting on program outcomes/ progress to internal and external stakeholders
  • Provide training to team members on using campaign platforms
  • Leveraging datasets to identify opportunities to improve performance, reach, and return on investment of marketing activities
Talent Factor…

  • Passionate about data, digital marketing and communications automation
  • Practical and tactical while keeping the big picture and organisational impact front of mind
  • Organised, love working at pace, managing multiple projects and processes

Essential Experience

  • Tertiary qualifications in business/marketing, finance, data science/analytics
  • Experience in banking, finance or insurance industries is highly desirable
  • Excellent skills in Excel (Macro Level)
  • An understanding of digital consent and privacy legislation
  • Experienced in marketing automation platforms such as Adobe campaign, Salesforce Marketing Cloud, SAS MA, IBM Watson, Unica, etc.
  • Experience in other Adobe Marketing Cloud products such as Audience Manager, Target, AEM and Analytics would be advantageous
  • Demonstrated previous experience in building multi-channel campaign workflows/journeys
-Have an understanding of relational database structures, and query techniques - SQL skills desirable
  • An excellent verbal and written communicator to both technical and non-technical audiences.
  • Previous experience in working on Digital projects in performing analysis to deliver front end member/customer facing features and journeys
Why CUA?

At CUA, we aspire for our team members to be part of something special, where we are known as a Best Employer and a great community to be part of. We value our people to experience a place where:

  • Members are at the heart of everything we do
  • We are accountable for results and empowered to take action
  • We deliver outcomes and impact
  • We constructively challenge ourselves and others
  • We proactively work with others to innovate, adapt and grow
  • We are genuine and inclusive

Questions? Please call James from our Talent Acquisition team on 07 3552 4112