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Marketing Manager Aunz

Spotify - Sydney, NSW

Source: uWorkin

Source: uWorkin


At Spotify, we're passionate about providing the right audio content for every moment. We've connected millions of people to their favourite songs and podcasts and built a service that people use to discover and share the content they love. Today, we are seeking a Marketing Manager to join the AUNZ Consumer Marketing team!

This is a team tasked with driving brand & user growth through full-funnel consumer marketing. We're looking for someone who can conceive, implement and analyse tactical and localised initiatives to achieve these goals.

The right person for this role is a collaborative, organised and a strategic operator who is able to interpret consumer trends, audience and media insights and translate these into relevant and impactful marketing campaigns.

What You'll Do

  • Your mission will be to drive awareness, consideration and ultimately uptake of Spotify's various in-market products
  • Drive the AUNZ strategy and roll-out global and local marketing programs, ensuring all activity feels local, personal and delivers measurable user growth
  • Campaign management from planning to executing, optimising, monitoring, reporting and analysis of media and business reports will be key to your role
  • Develop effective growth-driving media strategy based deep insights in marketing, advertising and media planning principles across digital and traditional media
  • Produce campaign retrospectives to provide counsel on future initiatives and help demonstrate return on investment
  • Steer and support our local partnerships, ensuring our external partners are helping drive local growth for Spotify
  • Identify and explore new avenues of user growth for the AUNZ business, including new media, partnership and conversion activations
  • Gain understanding of the customer, industry, and competitor trends (macro, external, internal) and find opportunities to drive growth
Who You Are
  • A self-starter with a minimum of 6 years' experience in consumer, digital media, brand or entertainment marketing
  • Experienced in media planning and/or partnership marketing is highly regarded and subscription service brand experience would be an advantage
  • You come with a fresh approach, are analytical and a confident communicator. All this allows you to work cross-functionally and autonomously with multiple partners
  • Customer obsessed and data literate. You have the ability to challenge market, competitor and customer data and present recommendations on growth activations
  • You thoroughly understand the digital music landscape, competition, prominent web, mobile, and social platforms and their impact on the digital environment
  • You have crafted and executed successful consumer marketing campaigns focussing on customer acquisition, business partnerships, and media investment
  • You have sound knowledge of the AUNZ digital advertising industry with a strong professional network of media, marketing and brand advertising professionals
  • You have been involved in and led the buying process of media, including online and offline channels, and have a high degree of expertise in media negotiation and attribution
  • You are innovative as well as have an analytical approach. You are a confident communicator, which helps you to work cross-functionally and effectively with multiple partners in many time zones
  • You can work efficiently in an unstructured environment and do well in fast paced, dynamic environments where critical thinking and creativity are important to achieve success
  • You are collaborative, growth mindset, exhibit curiosity, proactively resolve problems and are always looking for opportunities to improve the way we work
You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what's playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It's in our differences that we will find the power to keep revolutionizing the way the world listens.

Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world's most popular audio streaming subscription service with a community of more than 345 million users.