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Campaigning Analyst

Private Company - Melbourne, VIC

Source: uWorkin

Source: uWorkin


About the company

illion is the leading independent provider of trusted data and analytics products and services in Australia and New Zealand. illion is headquartered in Melbourne with offices in all major metropolitan cities across Australia and New Zealand. Our team of more than 900 work with leading brands in our region to bring data & analytics to life.

About the role

Milton Graham is the market leader in collections and Australia’s oldest and most respected credit bureau. The Milton Graham team are focused on driving industry leading recovery strategies and amplifying our ever expanding data assets to create the most sophisticated and advanced analytical collection processes in the region.

This role reports directly into the Lead Campaign Analyst, works alongside the Real Time Analysts and Strategy Analysts, and is responsible for the messaging performance, subsequent collections as well as balancing downstream contact centre volumetrics. This role will also interact with multiple 3rd party vendors to execute and optimise the messaging strategy using all available technology.


  • Analyse and interpret customer recovery rate data, identify gaps in performance and facilitate tactical and quantifiable initiatives to address the gaps, in an efficient and effective manner.
  • Implement operational tools for tracking performance and validate results before sign-off for promoting challenger to champion strategy.
  • Optimise collections performance through aligning operational Key Performance Indicators to Portfolio Results.
  • Maintain, develop and / or update Collections production reporting as required.
  • Operating Systems – agree and prioritise initiatives around improving processes and determining any critical system changes required.
  • Initiate and implement revenue and recovery rate improvement initiatives identified via data analysis and portfolio segmentation

Skills & Experience

  • Superior communication and interpersonal skills combined with the ability to persuade, influence and build rapport with others to effectively impart specialist knowledge and build capability in others.
  • Ability to effectively communicate complicated technical issues to a non-technical audience.
  • Flexible and responsive to change.
  • Self-motivated and goal oriented.
  • Problem Solving and Initiating Action – this role will control the flow of work into the call centre so it is pivotal that the person be agile in the working style
  • Experience in Collections, Analytics, Mass Messaging or Campaign Management.
  • Understanding of collections or credit risk management principals and well experienced in the application and management of these.
  • Experience in mass messaging platforms – primarily Salesforce Marketing Cloud.


Our call centres are lively, supportive & performance focused. We continuously foster a culture of collaboration, development & success by engaging our team members to understand what's important to them & supporting them on the road to achieving their goals.