30
March
Digital Product Marketer
Peoplebank - Perth, WA
Marketing
Source: uWorkin
JOB DESCRIPTION
Digital Product Marketer
- Join an ASX listed Tech Company with global presence
- Located 15 - 20 mins from the Perth CBD
- Requires B2B SaaS experience
Responsibilities Inclue
- Define narratives & use cases for the client's solution based on understanding of the competitive landscape, the target audience & usage data;
- Use marketing automation to efficiently communicate with self-serve base of clients;
- Actively seeking insight & indicators of value, within the product leveraging your analytical skills;
- Build a strategy to encourage user engagement, product utilisation, account upgrades and client advocacy;
- Feeding insights to drive product improvement back to the Product Manager;
- Preparing for feature releases with Product, Customer Success & Sales teams.
- Proven experience in a product or lifecycle marketing role;
- Must ideally have B2B SaaS experience;
- Excellent communications experience, which includes establishing product positioning and messaging;
- The ability to interpret usage data or market research;
- Excellent communication and client engagement ability;
- The ability to translate technical information to non- technical audiences.
- Work for a rapidly growing company and exciting industry sector;
- Excellent career growth opportunities with company that is fully invested in training & career development of employees;
- Casual dress code and fantastic facilities onsite (including fully stocked kitchen);
- Friendly, collaborative & supportive team environment.
Contact: Lisa Williams - 9423 1400 - (Job reference: 210964)
Contact: Lisa Williams