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April

Digital Marketing Specialist

HAYS - Sydney, NSW

Any Industry
Source: uWorkin

Source: uWorkin

JOB DESCRIPTION

An exciting opportunity exists for a hands-on Digital Specialist looking to shape the growth of a business.

An exciting opportunity exists for a hands-on Digital Marketing Specialist looking to shape the growth of a fast-paced technology distribution business. Working in a dynamic marketing team, you will combine your digital marketing and lead generation flair, using your deep experience in driving growth through B2B channel partners.

You will be a tech savvy marketer and with a depth of experience in B2B and the technology sector, you enjoy working as part of a team and thrive in a fast-paced outcome-oriented environment.

Your new role

Collaborate with the Marketing team to build, execute and measure end-to-end demand generation campaigns with a focus on content led, digital programs.

  • Develop and post content to the web and social media sites and manage outbound customer communications.
  • Manage all digital campaign activity including, social, SEO, SEM and retargeting and eDMs.
  • Develop, merchandise and maintain product pages on the websites and marketplaces.
  • Use data to monitor and optimise campaigns and programs.
  • Measure, analyse and report on campaign ROI.
  • Collaborate with sales and product teams to understand prospect and customer needs.
  • Maintaining key customer research initiatives, path to purchase and competitor research.
  • Manage and optimise key performance indicators including tracking and reporting metrics for pre/post-campaign analysis.

What you'll need to succeed

You will be a confident communicator with the ability to liaise with both internal and external stakeholders and act as an advocate for the organisation. A positive attitude, a passion for digital marketing, with experience in a similar digital role.

  • Experience in planning, creating and implementing digital marketing strategies for customer acquisition and conversion
  • Experience with Salesforce, WordPress, Google Analytics & Ads and Email Marketing Platforms
  • Strong marketing content writing skills
  • Experience managing external agencies
  • Ability to project manage multiple activities simultaneously
  • Excellent attention to detail

What you'll get in return

The opportunity to work for an innovative and forward-thinking company that has exciting growth plans in the pipeline, a true;y exciting time to be joining the team.

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email cassandra.sanchez-lindgren@hays.com.au If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

LHS 297508 #2496415