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Acquisition Marketing Specialist

Teachers Mutual Bank - Strathfield South, NSW

Source: uWorkin

Source: uWorkin


An exciting opportunity for an motivated marketing professional to join our Award-winning Bank!

About the role
As our Acquisition Marketing Specialist, you will play a pivotal role in the management and scale of the performance digital marketing program.

Key responsibilities include:

  • Working with marketing managers to develop PIT (project initiation templates / business plans) for internal budget and strategic approval.
  • Communicating internally on the internal communications channel of the campaigns being run.
  • Mapping out measurement plan on how we will track the performance of approved campaigns, working with media agency to provide weekly updates and optimization plans.
  • Briefing agencies on campaign activity and working with marketing managers getting internal approval.
  • Executing regulatory communications and content across brands and channels including but not limited to rate changes, T&Cs and Fees and Charges changes to staff and members
  • Contributing to a culture that continuously strives to improve efficiency and effectiveness of the digital channel.

Applicant requirements

  • An understanding of marketing / campaign activity and having worked with agency partners in the past
  • Experience with analytics and how to implement and interpret data
  • Previous experience in a similar marketing / digital content role
  • Experience writing copy for digital channels with knowledge of best practices
  • Strong editing and proofreading skills
  • Sense of ownership and pride in your performance and its impact on TMBL’s success
  • Outstanding ability to think creatively, strategically, and identify and resolve problems
  • Thrive in ambiguity and a fast-paced, growing and dynamic environment

You are a team player with a “roll up your sleeves approach”, passionate about constant evolution and improvement, you have a growth mindset and a commitment to getting better every single day. You will be proactive, ambitious with a can-do attitude and consider your communication and relationship building skills to be key strengths. You will be able to work autonomously as well as effectively within a small team environment. Internally you will be supported by other high performing teams, within a culture that promotes collaboration and outside the box thinking.

About us
Teachers Mutual Bank Limited is one of the largest mutual banks in Australia. We are a globally-recognised ethical company with profit-for-purpose as the business model and philosophy. At our Bank, social responsibility is built-in, not bolted on and drives our business practices, people, and products.
We are proud to serve some of Australia’s essential workers in education, emergency services and healthcare. We believe they deserve a bank that does good for their community.
We have been named on the World’s Most Ethical Companies list eight years in a row and are the only bank in Australia to have all wholesale and retail mortgages and deposits certified as responsible by the Responsible Investment Association of Australasia.
Our employees embrace the core values of passion, advocacy and sustainability, and contribute to a diverse and inclusive workplace culture founded on mutual respect, equality and a focus on delivering exceptional member service.
We are an Employer of Choice, promote Diversity and Inclusion, and follow EEO principles by appointing on merit. For more information about working conditions as well as our employee value proposition, please visit the careers page on our website at www.tmbank.com.au or find us on LinkedIn!
Applications can be sent by no later than Friday, 7 May 2021.