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Digital Marketing Manager, Baptist World Aid

Baptist World Aid - North Ryde, NSW

Source: uWorkin

Source: uWorkin


About the role

Reporting to the Director of Marketing and Communication, and working closely with the Marketing and Communication team, you will be responsible for the ongoing development and growth of BWAA’s brand presence within online and sales channels.You will be the key point of contact internally and externally for our digital presence across the various platforms, so relationship management and bringing our partners on the BWAA journey is paramount for this position. This is a great opportunity to make your mark in the digital space with lots of opportunities to generate sales, grow the organisation through lead generation, audience acquisition, retention and growth.

More specifically, you will be responsible for:

  • Leading the Digital Marketing Team
  • Developing and implementing BWAA’s digital marketing strategy
  • Facilitating the operationalisation of the digital customer journey
  • Championing the digital space by drawing actionable insights from data, competitor activity, and the industry landscape, and share these across the business and our partner network
  • Monitoring digital performance and optimising activity appropriately
  • Leveraging and maximising partnerships to build advocacy and brand presence, and maximising activity to drive conversion outcomes

While this position is a full-time role and primarily based at North Ryde, we continue to build capacity to work from home.

Key Requirements

As well as having experience in a digital marketing management role and relevant tertiary qualifications (or equivalent experience), we are looking for someone who has:

  • A track record in delivering digital marketing in a complex environment
  • The ability to manage organisational resources, i.e. human, technical and fiscal
  • An ability to lead a team (desirable)
  • A passion for acquisition and retention
  • Project management skills
  • An authentic and committed Christian that is willing to commit to BWAA’s mission, vision and values, support the Biblical theology underpinning BWAA’s approach, and participate in prayer/biblical sessions and church services with colleagues

This is an exciting time when we are building upon our internal digital capabilities, and a pivotal role supporting our mission.